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Viral humour

with David Thorne hosted by David Campbell
25 June 2009 That illusive word 'viral' is often used, especially in the marketing world, to refer to great content that makes its way around the internet. But is viral content nothing more than a complete fluke?
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TAGS: viral, social media, consumer generated content, integrated, public relations

AFA advertising federation of australia consumer generated content e-commerce fragmentation geoffrey handley hypermarketing integrated media mobile marketing presentations public relations retailing social media speaking twitter viral zappos zappos.com

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