A recent ACMA report showed that Australian's are using traditional media less, with 16% of people watching less TV in favour of Even though the average Australian spends 16% of their time online, it only attracts 6% of ad spend, making it the least clutter The Internet has overtaken radio in advertising spend and attracts more advertising revenue than magazines, outdoor and cinema c Over 80% of radio listeners have sought out a company online as a direct result of hearing a radio commercial
Love Digital

Love Digital

Making digital media less scary for marketers

This week on LD Out Loud Next week on LD Out Loud

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Episode 010 (August 27 2008)

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Episode 011 (September 03 2008)

An SA first for Independent Weekly
TAGS: competition, online, viral, microsite, acquisition, direct response

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