Over 80% of radio listeners have sought out a company online as a direct result of hearing a radio commercial The Internet has overtaken radio in advertising spend and attracts more advertising revenue than magazines, outdoor and cinema c Australian's have had one of the highest take-ups of online news in the world The highest users of the Internet are 45-54 years old
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THE HOSTS

David Campbell

 Founder & Host, Love Digital
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Gary Jaffer

 Co-Host, Love Digital
General Manager, SA, OMD

Simon Small

 Founder & Co-Host, Love Digital
Digital Strategy, FNUKY

Sue Sharpe

 Co-Host, Love Digital
State Marketing Manager, McDonalds

Tim Hughes

 Co-Host, Love Digital
Managing Director, Hughes PR

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This week on LD Out Loud

Are advertising agencies dying?

Episode 022 (November 19 2008)

blogging change content conversation conversational marketing dialog fragmentation joseph jaffe landscape media omd pr public relations simon small social media traditional media v v energy drink v-raw viral
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