Westpac leads the top 10 advertisers online, spending $29m per year
94% of Australian's access the Internet
In response to the question "Since using the Internet, mark how your habits have changed" up to 20% of consumers marked less use
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Online expenditure breakdown
Where the $1.2 billion expenditure goes
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Advertising expenditure
Effect on traditional media
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This week on LD Out Loud
25 shows in 25 minutes
Episode 026 (December 17 2008)
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